- 01Information architectureStructure approved
- 02Design approvalDesktop and mobile layouts in review
- 03Website QAQueued after development
For web design agencies
Guide website projects from questionnaire to launch without losing client context
Web design delivery moves through distinct client-dependent stages: discovery, content collection, structure, design review, development, quality assurance, and launch. MarketingLokam helps web design agencies make each handoff visible so missing content or an unconfirmed decision does not quietly delay the whole project.
Inputs and access
Start from the material this service actually needs
The workflow begins with named client inputs, not a universal welcome checklist. Every request explains which delivery step it enables.
Discovery questionnaire
Collect goals, audiences, page requirements, decision makers, brand materials, examples, constraints, and launch timing.
Content and technical access
Request page copy, imagery, domain and hosting ownership, analytics needs, existing-site access, and legal content.
Service delivery spine
A workflow that names every handoff
Sequence matters because agency work, client action, and approval do not happen at the same moment. The service path keeps their dependencies visible.
- 01
Discover and collect
Use onboarding to gather goals, brand materials, content, technical access, and stakeholder roles.
- 02
Plan structure and design
Coordinate sitemap, copy, design, and development tasks around an agreed project sequence.
- 03
Review with the client
Request feedback and approvals at defined design and content decision points.
- 04
Test and launch
Track QA, final client sign-off, access, and release tasks before the website goes live.
The operating contract
Make decisions, cadence, and reporting part of delivery
These are the moments that distinguish this service from a generic project. Each one tells the team what should be true before the next handoff.
- Design approval opens development
- The client approves the information architecture and visual direction before development, then gives final sign-off after QA.
- Weekly milestones lead to website launch
- Review discovery, content collection, information architecture, design, development, QA, and launch readiness on a recurring project cadence.
- Project reporting names the launch blocker
- Share milestone status, missing content, open feedback, QA findings, and the next client or agency action needed for launch.
- The website reaches launch with its decisions intact
- Content, structure, design approval, development, QA, access, and final sign-off remain part of one visible project path.
Operational outcomes
Improve the handoff before measuring the result
Visible client contribution
Request questionnaire answers, content, access, and launch decisions at the stage where they matter.
Design feedback is actionable
Connect client review and requested changes to the layouts or tasks that need revision.
Launch readiness is visible
Coordinate quality assurance, client sign-off, access, and final launch dependencies in one plan.
Connected product capabilities
Use the exact delivery systems this service calls for
Service evidence
Keep the delivery record specific enough to act on
Content collection
Turn missing page copy, images, and client answers into visible requests rather than hidden blockers.
Design approval
Keep client feedback attached to the review step that determines whether production can continue.
Launch checklist
Coordinate technical and client-facing launch prerequisites alongside the rest of the website project.
Questions from for web design agencies
What to clarify before changing the service workflow
Can web design agencies collect content from clients?
Yes. Client-facing requests can collect copy, images, access, answers, and launch inputs during the project.
How does it support design approval?
The approval workflow gives client decisions and requested changes a clear relationship to the delivery work.
Can MarketingLokam build websites?
No. It is the delivery system around a web design service, not a website-building platform.
Put for web design agencies into the delivery system
Give the next client workflow a clear path from readiness to review.
Start a MarketingLokam workspace or follow the illustrative delivery flow in the working product demo.